A CAMI WITH ADDED CONFIDENCE
Nearly 46,000 women are diagnosed with breast cancer every year, 34,000 of who have to have all, or part, of their breast removed.
Post operation, many women feel a loss of femininity and suffer from a lack of confidence - as well as worrying about recovering from the disease.
Now, couture designer Yvonne Gillon (pictured) is launching a simple, yet effective solution to help these women regain their self-esteem and put an end to fashion compromises with the introduction of the Cami Confidential (pictured below). The lightweight stretch lace top cami, which is available in two styles and 14 colours, has been designed to suit all occasions - whether it's for a wedding, a night out, or just for everyday use - and works with any piece of clothing.
Yvonne explained: "I got the idea when I was designing a wedding outfit for a lady who had recently had a mastectomy and was feeling vulnerable. Her main worry was that if she leant forward, others would see her scars, or notice her prostheses. She searched the high street, but couldn't find anything suitable; everything was either too low, too wide or too baggy."
Yvonne rose to the challenge and designed the Cami Confidential which, because of its clever cut, hugs the chest and will not gape when bending forward. As such it provides a camouflaging effect and gives a good shape over a bra, renewing confidence and ending fashion compromises.
Yvonne continued: "I have seen first hand how having breast cancer surgery can impact on a person's confidence. The Cami Confidential was created to allow women to maintain their femininity, elegance and confidence. It may sound basic that a simple cami can make such a difference, but the feedback we have received from customers has been amazing. The Cami Confidential really has taken the stress out of shopping for many women and given them more wardrobe options." The long cami is priced at £40 and the short cami at £35.
For more information on Cami Confidential, or to view the latest collection visit - http://www.camiconfidential.com/ or call 0161 427 1881.
For more information and samples request please contact Kate Greville OR Vicki Lamb at Tangerine PR Tel 0161 817 6600/ kate.greville@tangerinepr.com / vicki.lamb@tangerinepr.com
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